Speed drives everything on the web. Faster sites rank higher, convert better, and keep users happy. With most traffic now coming from mobile, performance isn’t optional.
The API Economy
We have APIs for everything: authentication, payments, content management, email, analytics. The “backend” increasingly becomes glue code connecting these services.
Serverless platforms (Lambda, Cloud Functions) make this architecture practical. No servers to maintain. Pay only for what you use. Scale automatically.
Static Frontends
For speed, nothing beats static assets on a CDN. Static site generators compile once and serve fast everywhere.
The pattern: static frontend + serverless functions + third-party APIs. It’s simple, fast, and scales without ops overhead.
When It Works
This architecture excels for:
- Marketing sites and blogs
- Documentation
- E-commerce storefronts
- Content-heavy applications
For complex, stateful applications with real-time requirements, you’ll still need traditional infrastructure. But for many use cases, serverless and static is the right default.